Rebrandly vs Bitly

Get the reliability, analytics, and team collaboration features Bitly can't match.
All at a better value, with better support.

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Better deliverability (trusted by carriers & filters)
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Uniquely identifiable links(know who clicked your link)
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Enterprise-level compliance(HIPAA, SOC 2 Type II)
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Dynamic traffic routing(geo and device based targeting)
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Team collaboration features(view-only roles, notes, & more)
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Mission-critical reliability(99.99% uptime, zero incidents)

Preferred by 1.5M customers worldwide

Why customers prefer

Rebrandly #1 link shortener logo
SOC 2 Type II Certified & HIPAA Compliant
✅ SOC 2 Type II certified and HIPAA compliant, provides BAAs
❌ SOC 2 Type II only, no public HIPAA compliance
Better analytics
✅ Yes, unique clicks, better click accuracy, more audience data, scheduled custom reports
❌ No, fewer data points, less detailed click analytics, and no automated report delivery
Advanced collaboration
✅ Yes, five user types, custom workspace settings, and notes
❌ No, missing view-only roles and notes on links
Dynamic traffic routing
✅ Yes, based on device, location, OS, and more
❌ No, missing dynamic routing—one link, one destination
Social link previews
✅ Yes, edit social link previews with help from AI
❌ No, can’t edit social link image and description
Password protected links
✅ Yes
❌ No
More domain & branding options
✅ Yes, the largest domain library
❌ No
Bulk QR codes
✅ Yes, as many QR codes as links
❌ No, lower QR code limits
Value
✅ Yes, most premium product at lower price
❌ No, most expensive option on the market
Infrastructure
✅ Enterprise-grade infrastructure
❌ Consumer-oriented architecture
API speed
✅ 100,000 calls per second
❌ 1,000 calls per minute
Support
✅ Excellent
❌ Common customer complaint

More features at a much better value

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Premium

$199/mo

More secure and reliable than Bitly

Get 24/7 peace of mind, knowing your links and your data meet the most stringent security and reliability standards.
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GDPR compliant
SOC 2 compliance badge
SOC IIType 2
HIPAA compliance badge
HIPAAcompliant
99.99% uptime icon
99.99%uptime

See what our customers say

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“Rebrandly is the best. They create a crazy amount of volume with the highest deliverability and performance – more than a million links in a minute.”

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Vinnie Rossi
CTO & Co-Founder
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“Rebrandly makes it super easy to create short links for the whole team. Before we used Bitly but that coordination was a nightmare. Now we have all our links in one place which also looks amazing.”

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Jim Groenen
CTO & Co-Founder
cochlear logo

“Our URLs are long and people love to add UTMs, so branded links are much clearer for our marketing materials.”

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Kaylah Malillos
Sr. Digital Content Specialist
Solutions Journalism Network

“We chose Rebrandly for its powerful analytics capabilities. We use the platform to share our journalism solutions and training materials with newsrooms worldwide.”

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Ambika Samarthya
CIO
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“Rebrandly empowers us to keep tabs on our campaign performance worldwide.”

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Juliano Allegrini
Global Head of Marketing
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“Brand affinity is a unicorn for improving trust, click-through-rate and conversions. Rebrandly’s industry-leading tools help marketers brand and manage links for performance boosts across the funnel.”

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Larry Kim
Founder & Marketing Expert
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“Having a short, easily intuitive link is powerful for us.”

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Amanda Huber
GIS Administrator
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